Celebrity Branded Content Videos
Brief: Produce a branded content video for the Hillarys website, as well as teaser videos to use on social media.
As part of a branded content campaign, Hillarys has joined forces with a cohort of designers, interior stylists, vloggers and TV personalities to share expert advice, tips & tricks and style ideas with their customers.
In this video, Hillarys teamed up with interior designer and TV Presenter Sophie Robinson, to design a ‘She-Shed’ for one lucky customer to win.
To create a quirky make-over video full of top tips and decorating advice, whilst subtly adding Hillarys products into the mix.
Filmed over 2 days on location at Sophie’s home near Brighton, we follow Sophie on her design journey from her inspirational mood board on Pinterest; choosing paint colours and decorations; to finally styling and adding all the finishing touches to the space.
We produced a main branded content video featuring Sophie Robinson together with two short teaser videos for social media promotion, which launched the competition to win the finished shed.