Project: Brand Story Video
Hillarys brand has been around for over 40 years, but as with all companies, the marketing team keep working on building brand reputation and customer perception. Hillarys brand story video was produced as part of this strategy for the website and YouTube channel to let customers know what their brand really stands for.
This video project had two differentiating features. Firstly, we had a music track written which gave us lots of flexibility with how the edit could work. Secondly, we filmed the end ‘twirly girl’ sequence with a RED camera in a large green screen studio, to build up the sequence of the actress moving through the space, changing outfits and hairstyles as she moves. The 3D rooms were built from existing Hillarys brand photography. Hillarys brand story video was nominated for an RTS award in 2014.
Contact us for more information about promotional brand videos.