Murphy & Son

Project: Perfect Pint Promotional Video

Brief: Create a promotional video to showcase and sell the Murphy & Son brand and products.

Background

Murphy & Son are a specialist supplier of processing aids and manual handling equipment for food and brewing industries.

To help explain what this ‘finings making’ company does, in a nutshell for sales meetings and exhibitions, the Murphy and Son marketing team commissioned VPoint TV to write and produce a promotional video to showcase the brand, it’s story and products.

Approach

To create a short and emotive video, highlighting the ingredients that go into the Murphy and Son story. Great products which work in conjunction with our great British hop and barley-growing farmers.

We filmed in the Nottinghamshire countryside on a beautiful sunny day, at Murphy and Sons high-tech, yet traditional premises and at one of the company’s microbrewery customers, The Pheasantry in Retford. The promotional video has been a successful communication tool for the company.

Challenges

  • Filming across 3 locations in one day with a tight schedule, including getting extra material for another project
  • Resisting free beer at a brewery

Contact us if you need a team to write and produce a promotional video to help elevate your brand and your story.

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